Where will Mistletoe & Magic be held?

The 42nd Annual Mistletoe & Magic Holiday Gift Market will be held December 2-5, 2020 at Harvey Convention Center – 2000 West Front Street, Tyler, Texas.

What are the general shopping hours?

Wednesday, December 2 from 6 p.m. to 9 p.m (Special Event Shopping)

Thursday, December 3 from 12 p.m. to 8 p.m.

Friday, December 4 from 12 p.m. to 8 p.m.

Saturday, December 5 from 9 a.m. to 5 p.m.

Please see the Events page for further details.

Where do I purchase general admission tickets and how much do they cost?

Tickets can be purchased at the Market or online. Cash or credit cards (Visa, MasterCard, and American Express) are accepted. All ticket sales are final with no exceptions or refunds.

General admission rates are:

Adults $10 each per day

Children 6 and under are free

What are the Special Events this year and how much are tickets?

Sneak-A-Peek Kick-Off Event – December 2: 5:00-9:00pm $50 per person

Bubbles&Bites(Private Shopping) – December 3rd&4th: 9:30a.m. – Noon $35 per person

Will you have all of the traditional events this year?

Due to the circumstances of 2020, we will be adjusting this year’s events to accommodate all safety protocols. We will still have morning private shopping events and a Sneak-a-Peek evening. Please see the events page for a full list of all of our events.

Are there multi-day passes?


Are strollers, carts, wagon, and rolling bags allowed?


What are the safety measures for Mistletoe & Magic 2020?

Please see the 2020 Safety Measures tab under general information on the website. Your safety is our top priority!

Will minors have to sign a waiver?

No minors will be on their parents waiver.

Where do I find information on becoming a 2020 Mistletoe & Magic Merchant or Corporate Sponsor?

If you are interested in being a Mistletoe & Magic merchant, please complete the online request for notification. A link to this form can be found on this website in the Merchant page or click HERE to apply. Please contact Katrina Torrez, Mistletoe & Magic Merchants Chair at merchantchair@juniorleagueoftyler.org

For information concerning corporate sponsor opportunities, please contact Christina Baugh, Mistletoe & Magic Fund Development Chair at christinabaughJLT@gmail.com or click HERE.

For any other questions about Mistletoe & Magic, please call 903.595.5426.