Where will Mistletoe & Magic be held?

The 43rd Annual Mistletoe & Magic Holiday Gift Market will be held December 1-4, 2021 at the Rose Garden Center- 420 Rose Park Drive, Tyler, Texas 75702

What are the general shopping hours?

Wednesday, December 1.   (Special Event Shopping)

December 2nd & 3rd: 12:00 p.m. – 8:00 p.m.

December 4th: 9:00 a.m. – 5:00 p.m.

Please see the Events page for further details.

Where do I purchase general admission tickets and how much do they cost?

Tickets can be purchased at the Market or online. Cash or credit cards (Visa, MasterCard, and American Express) are accepted. All ticket sales are final with no exceptions or refunds.

General admission rates are:

Adults $10 each per day

Children 6 and under are free

What are the Special Events this year and how much are tickets?

Sneak-A-Peek Kick-Off Event

December 1st: 5:00 – 9:00 p.m.

$35 per person

Thursday Private Shopping Experience

December 2nd: 9:00 a.m. – 12:00 p.m.

$30 per person, $25 for 55+

Friday Brunch

December 3rd: 9:00 a.m. – 12:00 p.m.

$100 Limited VIP ticket

$50 General Admission ticket

Will you have all of the traditional events this year?

We will have most of the traditional events this year as well as a few new events to experience. See our events page for more details.

Are there multi-day passes?


Are strollers, carts, wagon, and rolling bags allowed?


What are the safety measures for Mistletoe & Magic 2021?

The Junior League of Tyler is monitoring the current COVID-19 situation in Smith County and the surrounding areas. At this time the dates for Mistletoe & Magic remain as scheduled. The health and safety of our guests and merchants is our top priority. We will consider guidance from the state and local officials for safety protocols and will announce any changes closer to the time of the event.

Where do I find information on becoming a 2021 Mistletoe & Magic Merchant or Corporate Sponsor?

If you are interested in being a Mistletoe & Magic merchant, please complete the online request for notification. A link to this form can be found on this website in the Merchant page or click HERE to apply. Please contact Temple Gutierrez, Mistletoe & Magic Merchant Chair at merchantchair@juniorleagueoftyler.org

For information concerning corporate sponsor opportunities, please contact Jessi Reel, Mistletoe & Magic Fund Development Chair at mistletoeandmagicjlt@gmail.com or click HERE.

For any other questions about Mistletoe & Magic, please call 903.595.5426.